Data 360 Implementation

What we do

• Data sources: We connect your ERP, e-commerce, web, mobile and Salesforce data to Data 360.
• Unified profile: We set up the rules that match and merge records belonging to the same customer.
• Calculated insights: We define metrics such as lifetime value, last purchase and engagement score.
• Segmentation: We build the customer segments your marketing and sales teams will use.
• Activation: We deliver unified data to Sales, Service and Marketing Cloud, ad channels and Agentforce.

How we work

We first choose the data sources and use cases that create the most value, build the data model around them and add new sources step by step.

What you gain

• A single view of each customer across every channel.
• More accurate segments and personalised campaigns.
• Reliable, up-to-date data for AI and reporting.